Richard Chai, Why Oh Why?!
Everyone’s got a hard-on for Richard Chai for Target GO International. Sans moi, obvs. I’m not so naive that I expect the designers who slap their names onto Target GO International tags to actually design the collection - they’ve got more important things to worry about, like figuring out how to stuff their size 2 models into size 0 samples before Fashion Week. But if the final, budget-friendly product barely resembles its Ready-to-Wear inspiration, I expect them to notice. Something slipped through the cracks with Richard Chai’s latest Target endeavor; something called style. What we have now is a sloppy, confusing, potato sack-esque mess.
Look, I’m don’t expect to find anything as gorge as that beauteous purple number at Tar-jay. But I also don’t see how that fugly, floral disaster at right (a.k.a. the Tuxedo Dress & Striped Tank Look) has anything to do with Chai’s clean and modern aesthetic.
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Tagged: GO International • Richard Chai • Target
